Individual Reach For Multiple Answers

Individual Reach For Multiple Answers (IRMA)

This report item will allow us to see for multiple choices question the combination of choices answered by a single respondent.

Suppose we have following multiple choices question :
What do you drink ?
[] Pepsi
[] Water
[] Milk
[] Fanta

Using the other report items we would only be able to know either the total of answers for all choices or the total number of individual respondent of the question.

Using IRMA we can know exactly for the reach of individual respondent for the different answers combinations of the question.

IRMA offer us two different analysis method.

1) We can choose specific answers and see the reach for the combination of these answers.

2) We can choose a number of combinations of answers and IRMA will calculate the different combinations along with their individual respondent reach.

Edit Free Text Report Item

Report Item Title is an optional text we can specify that will show up on top on the report item.
Use Aliases do we want to show question and answers reporting aliases instead of showing the question / answer label text.

Filters / Answers Filters

Override Report Filters allows us to override the filters that have been set at the report level.
Filter Start Date is the start date interval on which the results of the Report Items will be calculated.
Filter End Date is the end date interval on which the results of the Report Items will be calculated.
Assign A Filter using the Report Filter Editor we can create specific filters for example if we only want to display the results of respondent who have chosen answer B to the question Z.
Language Filter we can filter the results of the Report Items by the language chosen by the respondent.

This feature is only available if we have turned on Feedback Server's Multi-Language features.

Extended Filters
The extended filters allow us to filter based on respondents answers. To learn more about extended filters please read Extended Filters Introduction .

Report Question(s)
We can select one multiple choices question from which will analyze the answers combinations.

Individual Calculation Type

Answer Reached is the selected answer combination we want to analyze against.
Answer Number Reached is the number of answers we want to be part in our combination calculation.